Well, this is a partial history of one such watch, a Heuer Autavia Viceroy 1163.
As with all of the earlier collecting during this period we were always working retrospectively and essentially what had been found was a design anomaly.
In Canada all of the cigarettes are really, really moderated by the government so they wouldn't do anything and that's a good thing. This particular version was a calibre 12, the Automatic chronograph movement that was in competition in the late 1960s for the first in the world with Zenith and Seiko. Viceroy was introduced by Brown & Williamson in 1936 and was the world's first cork-tipped filter cigarette. , Brown & Williamson made various poster and magazine advertisements to promote the Viceroy brand. , Genetically modified tobacco used in Viceroys, "Vintage Tobacco/ Cigarette Ads of the 1950s (Page 7)", "Stanford Research into the Impact of Tobacco Advertising", "28 Classic Retro Viceroy Cigarettes Commercials", "How Cigarettes And Racing Made Heuer A Household Name In America", "Comparison of Two Viceroy Autavias Reference 1163V and Reference 11630", "Absolutely Everything About the Heuer Autavia "Viceroy" Chronograph « On The Dash", "In-Depth: How The Number Three Cigarette In America Made Heuer A Household Name", "The control and manipulation of nicotine in cigarettes", "Parnelli VPJ4 Cosworth - Chassis: 001 - 2012 Monaco Historic Grand Prix", "1974 Viceroy Vels Parnelli VPJ4 Canadian GP Mario Andretti", "The World's most recently posted photos of 1975 and parnelli - Flickr Hive Mind", "Hongkong - List of Viceroy Cup Finalists", "1985 South China v Seiko (Viceroy Cup Final) Hong Kong - #282096213", "Question in the Form of An Answer: An Interview With Mac DeMarco", "10 things to know about Mac DeMarco : Music : Smile Politely", British Columbia v Imperial Tobacco Canada Ltd, https://en.wikipedia.org/w/index.php?title=Viceroy_(cigarette)&oldid=977442028, Creative Commons Attribution-ShareAlike License, This page was last edited on 8 September 2020, at 21:31. Marlboro | Camel | Lucky Strike | Winston | Kent | Davidoff | Karelia | L&M | Monte Carlo | Pall Mall | Red&White | Cigaronne | Esse | Glamour | Hilton | Lady | More | R1 | Parliament | Sobranie | Virginia Slims | Vogue | West | Classic | Bond | Chesterfield | George Karelias | Kiss | Prima | Style | Viceroy | Richmond Delta | Dunhill | Magna | Muratti | Next | Rothmans | Salem | Non Filter | LD | Capri Doina Capital Blood | Harpy | American Legend | Galaxy | Donskoy Tabak | Fenix | Titan Cheap Cigarettes | Parker&Simpson | Captain Black. True to his skills, he had done a great job with the top case brushing left with its light wear marks (no point in trying to remake the original scored radial finish, it takes too much steel off for me) and he had buffed the polished areas and regrained the caseback.
One morning my phone rang and it was my watchmaker to tell me the Autavia was ready so I grabbed my keys and popped over quite excited to see the watch from New York. Some sort of restaurant owner, Mr. McKee was taking into consideration the customers who enjoyed a cigarette or two while nursing their own morning coffee. The Autavia model nicknamed Viceroy was a version of this watch offered as a promotion by Heuer with Viceroy cigarettes. This version of the Autavia was called the "Viceroy" and advertisements for this promotion featured racer Parnelli Jones.